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About Me

*Updated – 13 February 2018

My name is Ishtpreet a.k.a. Preet (means love in my mother tongue). I was born and brought up in India, now settled in Canada. This blog is about something I love – art, beauty, creativity – which you might notice in my pictures, editorials, the way of expressing. And by that, it means the sole purpose of this blog is to share my creativity and love for all things beauty, to get that sense of fulfillment. I have, not yet, done any paid collaborations or received any monetary funds for any of the posts here, but if in future I do, I will mention it in the disclosure for the editorial. All the press samples are disclosed at the end of the editorial. I am planning to share my travel tales and tips in near future, just trying to get into a regular blogging routine along with a full-time job, two little kids, very supportive husband, and parents.

*Updated – 25 July 2015

I was always interested in creating a personal blog and this came into reality when I was pregnant with my second baby. The hormonal changes being pregnant made my skin a total wreck which made me look for ways to bring back my skin to its original self and better than that. I was never a makeup person until I was pregnant, I started using makeup to cover up my not-so-good skin. This need and interest lead me to try products and share my experience with them. Also, the full head of hair which I loved during pregnancy started falling off, so that started my search for good hair products that work. This blog is my way to share my personal experiences about the things I have used and my views on that, whether it is related to skin, hair, makeup, travel, fashion, books or anything. Apart from the story that led to the foundation of this blog, professionally, I am a Software Engineer. I was born and grew up in India and now residing in Toronto, Canada.

“This blog is a hobby blog so please don’t expect an impressively stylish interface or regular daily updates with pictures, luxury and exciting lifestyles of a professional blogger. I do work full time in a job which I find satisfying. I don’t work in the beauty or fashion industry and I’m a consumer, pretty much like all of you reading this.”

For any inquiries or questions, please contact me at

I can be reached on Instagram , twitter, bloglovin , Facebook and Tumblr

Just for your reference, I have Combination Skin prone to congestion and breakouts and Medium wavy dry hair, sometimes itchy scalp. My skin tone is MAC Mineralize NC37+NC42, Nars St Moritz, YSL Touche Eclat BD50. It may change slightly depending on the season.